Regardless of whether you start buying now or later on in your pregnancy, I thought I would share these sites with you so you can watch for items you like and get great deals. For the most part, I did not know about these sites until after DS was born and I really wish I had. Some of them are more mainstream now, so you may already know about them, but some are not. Happy shopping!
Oh - also, I recommend using Ebates when you can. You can get cash back on top of whatever deals you get at so many sites! (Disclaimer - yes, I get credit for referring to a few of these, but most I do not and I just wanted to share!) They are pretty much in the order of frequency in which I use them. There is a blog that maintains them all, too, plus some more - https://dealsadayblog.blogspot.com/.
Totsy - "At Totsy, moms on the go and moms to be experience the shopping they desire at prices they can't resist." Shipping from this place takes forever, but the deals are worth it if you're not in a hurry.
Zulily - "It's like a ticket to an amazing sample sale."
Bitsybug ? daily deals on kid/mom stuff
Babysteals - "it's not just a deal, it's a steal!"
Mamabargains - "Get hooked on one hot deal at a time. Grab it before it disappears."
Kidsteals
Green Baby Bargains
Hippo Bargains
EcoBabyBuys
No More Rack - Variety of deals, $2 shipping
Plum District ? daily deals
Rue La La ? daily deals, includes a kids' section (usually open at night)
Gilt Groupe ? daily deals on just about every category, including kids
Ideeli ? daily deals on just about every category, including kids
Hautelook - mostly fashion, but has kids' stuff
Beyond the Rack - focus on fashion, but plenty of other good deals. Got DS an adorable Elmo coat here for 72% off!
Modnique - focus on fashion, but plenty of other good deals
Certifikid - DC-area only. Kid-related experience-type deals, mostly geared toward older kids
Jetsetter ? travel deals
SniqueAway ? travel deals - babymoon?
Crop Chocolate - Scrapbooking deals (thanks to another bumpie for sharing this one with me!)
Re: Deals (mostly on baby stuff)!